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Gel - Pond Scum
This contemporary, safe gel-filled kids’ PVC pencil case with frog “floaters” and an enclosed response mechanic was the perfect solution to the TV channels requirement for a branded mail piece with street cred among its young target audience. No mail outer was required, ensuring maximum impact and effective use of budget. Designed as a constantly used loyalty piece, it was mailed to the client’s existing subscribers, eliciting an exceptional response. |
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